2021年7月试题答案
Nowadays more and more attention is being paid toBusiness EthicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personality though a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you do you should think of business as a matter of integrityNowadays the slip in ethics and the absence of social responsibility especially integrity have led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethics but still some people don't honor themWe often hear media reports on problems in business such as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goods especially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses and their health suffered serious damage as a resultPeople can't bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development
[答案]T
22Business is to be treated with social responsibility and integrity
[答案]T
23People who don't honor business ethics are likely to make a profit
[答案]F
24People can easily forget those bad behaviors by bad businesses
[答案]F
25Recently people are paying less attention to professional ethics the business world
[答案]F
2021年1月试题答案
Dear Sir or Madam
We have received an order for US3 200 000 worth of goods from Delta Co Ltd1258Husten Avenue New York USA who has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistance and any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThankyou in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta CoLtd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta CoLtdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won't be kept in confidence[答案]F
25John Taylor’s company has paid for the bank’s reply[答案]F
2020年9月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a pro duet or service known to a wider audience and by emphasizing its positive qualitiesA company can advertise in various ways depending on how much it wishes to spendThere are different media for advertising including television radio newspapersmagazines the Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the product how it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular pro duet or service but more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types:image advertising opinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generally an advertising agency is responsible for designing and organizing a product's advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
2020年7月试题答案
Shipping Advice
August 8 2016 Dear MrAnderson
I would like to inform you that the following consignment has been shippedDetails of the shipment are below:
Shipper:Far East Logistics CoLtd
Room 1205 JIN YUAN TOWER
No168 JIN SHUI ROAD QINGDAO
TEL:053282732189
FAX:053282732190
Contact person:MsLi Hua hua
Vesselvoyage:Pacific 041P
Port of loading:QINGDAO DEP:August 6 2016
Port of discharge:SANFRANCISCO ETA:August 28 2016
Final destination:SEATTLE USA
Noof packages & containers:1000 CTNS lined with foamed plastic in 1×40’STD CTNR Weight(Kilos) :32140KGS Container No:CE500001 Seal No:ST2111111 PONo:TD9990 Item:Air conditioners HSU12HQAR2DB Quantity:1000 pieces We have enclosed the commercial invoicecopy of BLpacking list and export permit for your preparation for payment and collection of goods
Yours sincerely Lin Hanxue (Ms) Logistics Officer 21The letter is to inform MrAnderson that his consignment has been shipped [答案]T
22The shipper of the consignment is Li Hua hua [答案]F
23The final destination of the consignment is San Francisco [答案]F
24The items in the container are air conditioners and TV sets [答案]F
25The commercial invoice copy of BL packing list and export permit are enclosed for preparation for payment and collection of goods [答案]T
2020年1月试题答案
Business Ethics
Nowadays more and more attention is being paid tobusiness ethicsBut what does it meanWhat is the importance of ethics in business
Business ethics is not about personality though a good personality is valuableEthics is the primary element and prerequisite for a successful businessNo matter what you do you should think of business as a matter of integrityNowadays the slip in ethics and the absence of social responsibility especially integrity have led to a crisis in businessseriously influencing social development
Events resulting from a loss of trust are being seen now and then and they affect society in many unfortunate waysMost people know the importance of business ethics but still some people don't honor themWe often hear media reports on problems in business such as adding harmful materials to productsThese behaviors cause much damage to consumerswho spend money but do not get quality goods especially when these commodities do great harm to their healthIt is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses and their
health suffered serious damage as a resultPeople can't bear this kind of behavior and the businesses responsible must be closed down and the related personnel be punished
21Lack of business ethics has seriously influenced social development
[答案]T
22Business is to be treated with social responsibility and integrity
[答案]T
23People who don't honor business ethics are likely to make a profit
[答案]F
24 People can easily forget those bad behaviors by bad businesses
[答案]F
25 Recently people are paying less attention to professional ethics the business world
[答案]F
2019年7月试题答案
Dear Sir or Madam
We have received an order for US3 200 000 worth of goods from Delta Co Ltd1258Hus ten AvenueNew YorkUSAwho has given us your bank as a referenceCould you please confirm that they have sufficient funds to cover this amount and that they have a reliable credit rating
We would be most grateful for your assistance and any advice you give us will be kept strictly confidential
A stamped and addressed envelope has been included for your replyThank you in advance
Sincerely yours
John Taylor
21John Taylor’s company has received US3200000 worth of goods from Delta Co Ltd[答案]F
22The letter is written to a reference bank[答案]T
23John Taylor wants to know if Delta Co Ltdis trustworthy as a corporate partner[答案]T
24The advice that the bank gives won't be kept in confidence[答案]F
25John Taylor's company has paid for the bank's reply[答案]F
2019年1月试题答案
2018年7月试题答案
Online Shopping
Daniel is interested in Kevin's new mobile phone which he's bought on the Internet
Daniel:Hi KevinYou've bought a new mobile phone haven't youWhere did you buy it
Kevin:OhyesI ordered it online three days ago and it arrived yesterdayHave a look
please
Daniel:It looks wonderfulActually I have been thinking about online shopping for a
longtime But as you know I'm not quite familiar with how to do it and
Kevin:It's a piece of cakeI'll show you how to do itFirst of all you should find a good ecommerce site
Daniel Such as
Kevin:Such as AmazoncomEbay etc which are famous worldwideIn ChinaTao bao is the most popular one
Daniel:And then
Kevin:Then type the name of your desired product in the search box or select the category of the product you would likeThen compare the prices features and shipping conveniences offered from several sitesIf you have any question you can ask the sellersNext add the items to your shopping cart and place the orderAfter completing electronic payment you just wait for the delivery o goods as requested
Daniel:Uh I think it is timeconsuming
Kevin:I somewhat agree with you but not completelyAs you know there is so much to choose from and it takes time to make comparisonsHowever online shops give us the opportunity to shop 24 7 and it's very convenient for you
Daniel:GreatMaybe from now on I should try to buy goods online
Kevin:Why notGo ahead
21Daniel has been shopping online for along time[答案]F
22Amazoncom Ebay and Tao bao are all famous ecommerce sites all over the world[答案]F
23You can compare the prices features and shipping conveniences offered from several sites if shopping online[答案]T
24There is so much to choose from online shops so it costs our time to make comparisons[答案]T
25Kevin believes online shopping offers us more convenience[答案]T
2018年1月试题答案
Product advertising is an important part of marketingIt aims at increasing sales by making a product or service known to a wider audience and by emphasizing its positive qualitiesA company can advertise in various ways depending on how much it wishes to spendThere are different media for advertising including television radio newspapersmagazines the Internet and direct mailThe design and organization of advertising campaigns is usually the job of an advertising agencyA good advertising program tells potential customers why they need the product how it is used and the benefits derived from its useA successful program also tells the consumer how the product is better than similar offerings by competitors
Corporate advertising is not directly concerned with increasing the sales of a particular product or service but more with the brand image and reputation a company wants to present to the general public or within an industryCorporate advertising comes in three different types:image advertising opinion advertising and investment advertisingImage advertising attempts to promote the importance of a companyOpinion advertising presents the impression of doing a public service by addressing the importance of a companyInvestment advertising is designed to attract potential investors
21Generally an advertising agency is responsible for designing and organizing
a product's advertisement[答案]T
22It is not necessary to consider the budget of an advertisement in choosing a media for advertising[答案]F
23There are only three types of media used in advertising[答案]F
24Product advertising is different from corporate advertising[答案]T
25This passage is mainly about the history of advertising[答案]F
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